21st Century Fox's First Logo Fixes What Wasn't Broken

The logo is a volatile instrument. It can do more harm than good if it?s introduced the wrong way, or with too much fanfare, or with too much self-congratulation (remember the Gap debacle?). Which might explain why the unveiling of 21st Century Fox?s first identity, yesterday afternoon, could?ve easily slipped under the radar.

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Source: http://feeds.gawker.com/~r/gizmodo/full/~3/fL3sf3tdcks/21st-century-foxs-first-logo-fixes-what-wasnt-broken-499891638

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